The Emarketing Blog

Emarketing Tools and News to Help You eBrand Your Organization

The Marketing and Sales Relationship: A Moebius?

As a follow-up to Elliance’s appearance with DataBanque at the Washington County Manufacturers’ Association meeting recently, we invited Cathy Brennan of DataBanque to be a guest blogger here.  Below, she shares an interesting perspective on the “Marketing – Sales Relationship.” The relationship between Sales and Marketing – especially when it comes to lead handling – [...]